Mitas enters the Chinese market with a multi-tiered range of products
The tyres brand enters the Chinese agricultural tyres market with nearly a century of expertise, proven technology and a commitment to reliable performance. Here is his strategy
World Agritech News
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LEMKEN reorganises its sales division. Changes also to the management team
The family-owned company will be jointly managed by three managing directors in future. Robert von Keudell will take responsibility for Sales, while the current CEO, Anthony van der Ley, will move into an advisory role
Tractor of the year 2027: Winners to be announced on november 10th at Eima International
23 tractors competing for six prestigious awards. The award ceremony, scheduled for 12:30 PM at the Quadriportico of BolognaFiere, will mark the culmination of an extensive evaluation process carried out by the international jury over several months. The finalists will also take centre stage at the ...
Pirelli and BKT Join Forces to Expand into India’s Premium Car Tyre Market
The two companies have signed a strategic agreement for the production of up to 800,000 Pirelli-branded tyres by 2030, with plans for a 50-50 joint venture and a dedicated manufacturing facility in India
Case IH Distributor Gaalooge Wins Agricultural Equipment Award in Somalia
Gaalooge Agro-Business Enterprise has been named Best Agricultural Equipment Company at Agricultural Night 2026 in Mogadishu, recognizing its contribution to agricultural mechanization and aftersales support in Somalia
New Holland Showcases Full Machinery Range at Blue Experience in Argentina
The first edition of Blue Experience brought customers from across Argentina to CNH's Córdoba manufacturing facility, highlighting New Holland's latest combine harvesters, tractors, self-propelled sprayers and precision farming technologies
Highlights
MF 7S MARK 2, the future of Massey Ferguson tractors
Massey Ferguson unveils its new mid-to-high horsepower tractor range. Among the contenders for Tractor of the Year 2027, the new line-up comprises six models and introduces a host of significant updates. With EIMA International just around the corner, major announcements from the tractor industry ar...
Tractor of the year 2027: Winners to be announced on november 10th at Eima International
23 tractors competing for six prestigious awards. The award ceremony, scheduled for 12:30 PM at the Quadriportico of BolognaFiere, will mark the culmination of an extensive evaluation process carried out by the international jury over several months. The finalists will also take centre stage at the ...
Valtra Introduces the Sixth-Generation T Series Tractors: Updates Across the Entire Lineup
Under the hood roars the AGCO Power CORE75, capable of delivering up to 245 hp. The cab gets an upgrade, featuring a configurable SmartTouch Gen2 operator interface, advanced automation, and precision farming capabilities. Here are all the latest updates.
McCormick unveils new X8, X7 and X6 tractors for EIMA 2026
McCormick is set to introduce major updates across its tractor range at EIMA 2026, led by the new 340 hp X8.634 VT-Drive and the 271 hp X7.627 VT-Drive. The line-up will also include the X7.624 Digital Edition and two new X6 models, highlighting advances in powertrain technology, operator comfort, p...
World Agritech News
Fendt enters Argentine market
Fendt has been present in South America since 2019, until the present only in Brazil. The AGCO subsidiary now also opens three sales – and service locations in Argentina, thus strengthening its position on the Latin American market. Fendt begins its operations in Argentina with three new deal...
Jaguar 1200 sets new world record
The Jaguar 1200 from Claas has set a new official forage harvesting world record by harvesting 4,096 tons of whole crop silage in 12 hours in Texas, USA. In addition to the harvesting performance, the efficiency with just 0.49 liters of fuel consumption per ton of silage harvested, was worth mention...
Mini-Max in production in India
Clean Seed from Canada and Mahindra from India entered into full-scale manufacturing and global export of the Mini-Max smart seeder. The technology, developed by Clean Seed, recently went into production in both red and green colors at Mahindra’s Pithampur facility in India. A ribbon cutting ceremon...
TOTY winners 2026 awarded
At Agritechnica, the annual Tractor of the Year (TOTY) awards were again granted. Sponsored by BKT Tires, the winners of the 2026 edition were elected and awarded during a ceremony at the show. TOTY recognizes modern technology tractors in six different categories. This year’s TOTY election was conc...
Agritechnica window to the future
Under the guiding theme “Touch Smart Efficiency”, international tradeshow Agritechnica is taking place in Hanover, Germany this week. Over 2800 exhibitors from all over the world, display their newest and upgraded products, ranging from small but important components and supplies, to complete new hi...
CNH reports third quarter results
CNH Industrial reported results for the three months ended September 30, 2025, with net income of $67 million, compared with net income of $310 million for the three months ended September 30, 2024. Consolidated revenues were $4.40 billion (down 5% compared to Q3 2024), and net sales of Industrial A...
New management team at Lemken
The family-owned Lemken company in Germany is reorganizing its management structure into a three-member management team. Thus, the company aims to safeguard and reinforce its expertise for future challenges and for the generation to come. Lemken has traditionally had a lean structure with a managing...
AGCO reports Q3 2025 results
AGCO reported net sales of $2.5 billion for the third quarter ended September 30, 2025, a decrease of 4.7% compared to the third quarter of 2024. Excluding favorable foreign currency translation of 3.7%, net sales in the quarter decreased 8.4% compared to the third quarter of 2024. “AGCO deliv...
BKT receives export award
BKT has been honored with the “Highest Export Award” by the All India Rubber Industries Association (AIRIA), a not-for-profit body that serves the Rubber Industry and Rubber Trade, for its export performance in the tire sector. This “Highest Export Award” recognizes BKT’s export pe...
CEMA and FAO renew partnership
The European Agricultural Machinery Association (CEMA) and the Food and Agriculture Organization of the United Nations (FAO) have renewed their Memorandum of Understanding (MoU), extending a decade-long partnership to promote sustainable agricultural mechanization (SAM) and innovation in farming sys...
