Mitas enters the Chinese market with a multi-tiered range of products
The tyres brand enters the Chinese agricultural tyres market with nearly a century of expertise, proven technology and a commitment to reliable performance. Here is his strategy
World Agritech News
Latest articles
LEMKEN reorganises its sales division. Changes also to the management team
The family-owned company will be jointly managed by three managing directors in future. Robert von Keudell will take responsibility for Sales, while the current CEO, Anthony van der Ley, will move into an advisory role
Tractor of the year 2027: Winners to be announced on november 10th at Eima International
23 tractors competing for six prestigious awards. The award ceremony, scheduled for 12:30 PM at the Quadriportico of BolognaFiere, will mark the culmination of an extensive evaluation process carried out by the international jury over several months. The finalists will also take centre stage at the ...
Pirelli and BKT Join Forces to Expand into India’s Premium Car Tyre Market
The two companies have signed a strategic agreement for the production of up to 800,000 Pirelli-branded tyres by 2030, with plans for a 50-50 joint venture and a dedicated manufacturing facility in India
Case IH Distributor Gaalooge Wins Agricultural Equipment Award in Somalia
Gaalooge Agro-Business Enterprise has been named Best Agricultural Equipment Company at Agricultural Night 2026 in Mogadishu, recognizing its contribution to agricultural mechanization and aftersales support in Somalia
New Holland Showcases Full Machinery Range at Blue Experience in Argentina
The first edition of Blue Experience brought customers from across Argentina to CNH's Córdoba manufacturing facility, highlighting New Holland's latest combine harvesters, tractors, self-propelled sprayers and precision farming technologies
Highlights
Valtra Introduces the Sixth-Generation T Series Tractors: Updates Across the Entire Lineup
Under the hood roars the AGCO Power CORE75, capable of delivering up to 245 hp. The cab gets an upgrade, featuring a configurable SmartTouch Gen2 operator interface, advanced automation, and precision farming capabilities. Here are all the latest updates.
Tractor of the year 2027: Winners to be announced on november 10th at Eima International
23 tractors competing for six prestigious awards. The award ceremony, scheduled for 12:30 PM at the Quadriportico of BolognaFiere, will mark the culmination of an extensive evaluation process carried out by the international jury over several months. The finalists will also take centre stage at the ...
McCormick unveils new X8, X7 and X6 tractors for EIMA 2026
McCormick is set to introduce major updates across its tractor range at EIMA 2026, led by the new 340 hp X8.634 VT-Drive and the 271 hp X7.627 VT-Drive. The line-up will also include the X7.624 Digital Edition and two new X6 models, highlighting advances in powertrain technology, operator comfort, p...
MF 7S MARK 2, the future of Massey Ferguson tractors
Massey Ferguson unveils its new mid-to-high horsepower tractor range. Among the contenders for Tractor of the Year 2027, the new line-up comprises six models and introduces a host of significant updates. With EIMA International just around the corner, major announcements from the tractor industry ar...
World Agritech News
CNH reinforces global senior staff
CNH appointed Carlo Materazzo as Chief Manufacturing Officer and Britton Worthen as Chief Legal and Compliance Officer to its Global Leadership Team. These appointments are aimed to reinforce CNH’s commitment to drive growth and transformation across its global operations. Carlo Materazzo will be re...
Allison completes Dana acquisition
Allison Transmission Holdings has completed its acquisition of the Off-Highway Drive & Motion Systems business of Dana Incorporated, provider of drivetrain and propulsion solutions, for approximately $2.7 billion. The combination of products and technologies will accelerate Allison’s growth and ...
Autonomous cultivation record
An autonomous AgXeed AgBot T2-7, working in combination with a Väderstad Carrier XL 625 cultivator, covered 80 hectares corn stubble field in just 20 hours. This operation was completed from the 16th – 17th of December 2025 in the Uckermark region in North-Eastern Germany. With challenging field sha...
Homburg Belgium distributes Hardi
Joskin DistriTech and Hardi International will discontinue their distribution agreement for the Belgian market. Effective from 1 January 2026, Homburg Belgium will be the new importer of Hardi sprayers in Belgium. This decision marks the conclusion of a fruitful collaboration between Hardi and Joski...
BKT supports healthcare centre
The BKT Foundation has partnered with King Edward Memorial (KEM) Hospital in Mumbai, India, to establish a state-of-the-art Sports Injury and Rehabilitation Centre within the hospital premises. This marks a major advancement in public healthcare and provides advanced rehabilitation. The center has b...
Remanufactured engine is beneficial
A remanufactured AGCO Power engine is often a smart choice, when the engine of an older tractor needs a full overhaul. A remanufactured diesel engine extends machine life and reduces environmental impact. For tractor owners and their local service partners, a remanufactured engine means a smooth, pr...
Komet Irrigation expands in Brazil
Komet Irrigation, Austrian specialist in precision sprinkler and end-gun solutions for pivot irrigation, launches a new Application Engineering & Digital Systems department in Brazil. The new department, led by irrigation expert Gustavo Hossri, is supported by a state-of-the-art Experience Hub, ...
John Deere distributes SmartPan
Bushel Plus entered into a strategic partnership with John Deere, making the Bushel Plus SmartPan System available to U.S. and Canadian customers through John Deere’s North American dealer network. This collaboration brings together Bushel Plus’s drop-pan measurement system and John Deere’s Harvest ...
Claas holds its ground in 2025
The Claas Group has successfully concluded the 2025 fiscal year (as of September 30, 2025) in a challenging market environment. Despite global consumer reluctance and volatile markets, the family-owned company was able to strengthen its position and set a course for the future. Focus in the past fis...
Trelleborg wins tire award in Brazil
Trelleborg Tires has once again been named “Best Agriculture Tire” at the 22nd Visão Agro Brazil Awards, held in Ribeirão Preto (SP), the heart of Brazilian agribusiness. The award underscores Trelleborg Tires’ ongoing focus on technological tire quality and its contribution to sustainable growth wi...
