Mitas enters the Chinese market with a multi-tiered range of products
The tyres brand enters the Chinese agricultural tyres market with nearly a century of expertise, proven technology and a commitment to reliable performance. Here is his strategy
World Agritech News
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LEMKEN reorganises its sales division. Changes also to the management team
The family-owned company will be jointly managed by three managing directors in future. Robert von Keudell will take responsibility for Sales, while the current CEO, Anthony van der Ley, will move into an advisory role
Tractor of the year 2027: Winners to be announced on november 10th at Eima International
23 tractors competing for six prestigious awards. The award ceremony, scheduled for 12:30 PM at the Quadriportico of BolognaFiere, will mark the culmination of an extensive evaluation process carried out by the international jury over several months. The finalists will also take centre stage at the ...
Pirelli and BKT Join Forces to Expand into India’s Premium Car Tyre Market
The two companies have signed a strategic agreement for the production of up to 800,000 Pirelli-branded tyres by 2030, with plans for a 50-50 joint venture and a dedicated manufacturing facility in India
Case IH Distributor Gaalooge Wins Agricultural Equipment Award in Somalia
Gaalooge Agro-Business Enterprise has been named Best Agricultural Equipment Company at Agricultural Night 2026 in Mogadishu, recognizing its contribution to agricultural mechanization and aftersales support in Somalia
New Holland Showcases Full Machinery Range at Blue Experience in Argentina
The first edition of Blue Experience brought customers from across Argentina to CNH's Córdoba manufacturing facility, highlighting New Holland's latest combine harvesters, tractors, self-propelled sprayers and precision farming technologies
Highlights
MF 7S MARK 2, the future of Massey Ferguson tractors
Massey Ferguson unveils its new mid-to-high horsepower tractor range. Among the contenders for Tractor of the Year 2027, the new line-up comprises six models and introduces a host of significant updates. With EIMA International just around the corner, major announcements from the tractor industry ar...
McCormick unveils new X8, X7 and X6 tractors for EIMA 2026
McCormick is set to introduce major updates across its tractor range at EIMA 2026, led by the new 340 hp X8.634 VT-Drive and the 271 hp X7.627 VT-Drive. The line-up will also include the X7.624 Digital Edition and two new X6 models, highlighting advances in powertrain technology, operator comfort, p...
Valtra Introduces the Sixth-Generation T Series Tractors: Updates Across the Entire Lineup
Under the hood roars the AGCO Power CORE75, capable of delivering up to 245 hp. The cab gets an upgrade, featuring a configurable SmartTouch Gen2 operator interface, advanced automation, and precision farming capabilities. Here are all the latest updates.
Tractor of the year 2027: Winners to be announced on november 10th at Eima International
23 tractors competing for six prestigious awards. The award ceremony, scheduled for 12:30 PM at the Quadriportico of BolognaFiere, will mark the culmination of an extensive evaluation process carried out by the international jury over several months. The finalists will also take centre stage at the ...
World Agritech News
Case IH Magnum AFS 400 “Tractor of the Year” in Brazil
During a special live event inside the Agrishow Experience, Case IH has been awarded “Brazilian Tractor of the Year” with the Magnum AFS Connect 400, launched this year in Brazil. The Magnum model is part of the new generation of tractors that have digital agriculture in their DNA, combining technol...
AGCO appoints Niels Pörksen to its Board of Directors
AGCO announces the election of Niels Pörksen to its Board of Directors effective October 21, 2021. Pörksen takes over the position of Roy Armes, who is retiring from the Board of Directors. “We are delighted to have Niels join our Board,” said Eric Hansotia, Chairman, President and CEO of AGCO Corpo...
Startups to showcase at upcoming Agritechnica
Hall 13 at Agritechnica 2022, will be the venue for startups and young, innovative companies from the agricultural machinery sector. More than 34 exhibitors from 12 countries have already registered for the “DLG-Agrifuture Lab”, a showcase area for startups that sparked much inspiration ...
Massimo Mori new YOHT country manager for Italy
Yokohama Off-Highway Tires (YOHT) appointed Massimo Mori as new YOHT country manager for Italy. In this position, Massimo leads the aftermarket business in Italy for the Alliance & Galaxy brands. The 47-year-old Mori started his professional career with a local company in 1994. After six years h...
Sales continues to outpace 2020 in North America
Overall unit sales of both ag tractors and combines continue their growth above an already-hot pace set in 2020, according to the latest data from the Association of Equipment Manufacturers (AEM). U.S. total farm tractor sales climbed 2.5 percent in September compared to 2020, while U.S. self-propel...
John Deere 7R 350 “Tractor of the Year 2022″
The John Deere 7R 350 AutoPowr has been awarded “Tractor of the Year 2022″. The best utility award also was awarded to John Deere, for its 6120M AutoPowr. The best of specialized award went to the Reform H75 Pro. And New Holland received the Sustainable award for its T6.180 Methane...
Zetor celebrates 75th anniversary
Zetor, the traditional Czech brand of farming tractors, is celebrating its 75th year of existence in 2021. Despite the fact that designing of the first ‘prototype Z’ started immediately after the end of World War 2, the brand is considered to have originated in 1946, when the Zetor brand became an o...
Focus on smart technology at “Systems & Components”
The “Systems & Components” section within upcoming Agritechnica tradeshow will offer insights into the digitalisation, automation and networking of mobile work machines. Electrohydraulic and smart driver assist systems open up more autonomy for mobile machines. From 27 February to 5 March 2022, ...
Grammar awards scientists for spine research
Endowed with prize money of 20,000 euros, the Grammer European Spine Journal Award was presented for the 21st time in Vienna. Together with the “European Spine Journal”, Grammer is rewarding outstanding achievements in basic research and applied science. Back pain is one of the main causes of work a...
CNH temporarily closes plants in Europe
CNH Industrial temporarily closes several of its European agricultural, commercial vehicle and powertrain manufacturing facilities, in response to ongoing disruptions to the procurement environment and shortages of core components, especially semiconductors. CNH Industrial is constantly reviewing it...
