Mitas enters the Chinese market with a multi-tiered range of products
The tyres brand enters the Chinese agricultural tyres market with nearly a century of expertise, proven technology and a commitment to reliable performance. Here is his strategy
World Agritech News
Latest articles
LEMKEN reorganises its sales division. Changes also to the management team
The family-owned company will be jointly managed by three managing directors in future. Robert von Keudell will take responsibility for Sales, while the current CEO, Anthony van der Ley, will move into an advisory role
Tractor of the year 2027: Winners to be announced on november 10th at Eima International
23 tractors competing for six prestigious awards. The award ceremony, scheduled for 12:30 PM at the Quadriportico of BolognaFiere, will mark the culmination of an extensive evaluation process carried out by the international jury over several months. The finalists will also take centre stage at the ...
Pirelli and BKT Join Forces to Expand into India’s Premium Car Tyre Market
The two companies have signed a strategic agreement for the production of up to 800,000 Pirelli-branded tyres by 2030, with plans for a 50-50 joint venture and a dedicated manufacturing facility in India
Case IH Distributor Gaalooge Wins Agricultural Equipment Award in Somalia
Gaalooge Agro-Business Enterprise has been named Best Agricultural Equipment Company at Agricultural Night 2026 in Mogadishu, recognizing its contribution to agricultural mechanization and aftersales support in Somalia
New Holland Showcases Full Machinery Range at Blue Experience in Argentina
The first edition of Blue Experience brought customers from across Argentina to CNH's Córdoba manufacturing facility, highlighting New Holland's latest combine harvesters, tractors, self-propelled sprayers and precision farming technologies
Highlights
MF 7S MARK 2, the future of Massey Ferguson tractors
Massey Ferguson unveils its new mid-to-high horsepower tractor range. Among the contenders for Tractor of the Year 2027, the new line-up comprises six models and introduces a host of significant updates. With EIMA International just around the corner, major announcements from the tractor industry ar...
Valtra Introduces the Sixth-Generation T Series Tractors: Updates Across the Entire Lineup
Under the hood roars the AGCO Power CORE75, capable of delivering up to 245 hp. The cab gets an upgrade, featuring a configurable SmartTouch Gen2 operator interface, advanced automation, and precision farming capabilities. Here are all the latest updates.
Tractor of the year 2027: Winners to be announced on november 10th at Eima International
23 tractors competing for six prestigious awards. The award ceremony, scheduled for 12:30 PM at the Quadriportico of BolognaFiere, will mark the culmination of an extensive evaluation process carried out by the international jury over several months. The finalists will also take centre stage at the ...
McCormick unveils new X8, X7 and X6 tractors for EIMA 2026
McCormick is set to introduce major updates across its tractor range at EIMA 2026, led by the new 340 hp X8.634 VT-Drive and the 271 hp X7.627 VT-Drive. The line-up will also include the X7.624 Digital Edition and two new X6 models, highlighting advances in powertrain technology, operator comfort, p...
World Agritech News
Mahindra September sales slightly back
Mahindra & Mahindra Ltd.’s Farm Equipment Sector (FES) announced its recent tractor sales numbers. Domestic sales in September 2021 were at 39,053 units, as against 42,361 units during September 2020. Exports went up by 25 percent. Total tractor sales (Domestic + Exports) during September 2021 w...
Management change at Case IH
Case IH announces Scott Harris, current vice president of North America, will lead the brand as Case IH global president. Harris replaces Brad Crews, who will serve as president of North America for CNH Industrial. Kurt Coffey, current global brand marketing manager and marketing communications lead...
Substantial growth Thai machinery market
The agricultural machinery market in Thailand is expected to cross USD 1.9 Billion by 2025, owing to surge in demand among farmers and rising financial support. These conclusions are drawn in a report of market research agency Ken Research. According to the report, the agricultural tractor market is...
Germany to host PotatoEurope 2022
The next key venue for potato professionals in Europe is PotatoEurope, the outdoor trade fair for potato cultivation and machinery, held on September 7 and 8, 2022, at the estate Rittergut Bockerode in Springe-Mittelrode near Hanover, Germany. The international potato industry will be presenting a c...
Claas brings a breath of fresh air to Agritechnica 2022
Just under five months before the start of Agritechnica, CLAAS confirms its renewed attendance and announces initial details. The stand will move from Hall 13 to the EXPO Pavilions P32 to P35 and will feature a completely revamped trade show concept. After postponement of Agritechnica from November ...
Kubota to acquire Escorts
Kubota Corporation from Japan is reportedly in talks with the promoters of Indian tractor manufacturer Escorts to increase its holding and ultimately become the controlling shareholder, according to Business Standard in India. Kubota currently holds a 9.1% stake in Escorts which it acquired last yea...
AUGA introduces climate-friendly hybrid M1 tractor
AUGA group, Europe’s largest vertically integrated organic food producer, has developed and presented the world’s first hybrid biomethane and electric tractor for professional farm use, the AUGA M1. This is the company’s first step in offering technological solutions that will eliminate climate poll...
Ukrainian farmer attends Agritechnica for the fifth time
An experienced Agritechnica visitor will attend the trade fair since 2003. Already now, five months before the exhibition starts, farmer Ruslan Sokol from Ukraine is planning his fifth visit to the upcoming world’s largest international machinery exhibition in Hanover, Germany. Managing the 10...
Claas expands Krasnodar plant in Russia
CLAAS is once again investing in its factory in the Russian city of Krasnodar, which went into operation in 2005. The reason for this is the expansion of production capacity resulting from the positive increase in local sales figures for TUCANO combine harvesters in recent years. Demand for locally ...
Tree by tree on the way to more sustainability
Since September 1 of this year, Grammer suppliers have been planting a tree for every new order they receive. It is a project with great symbolic power that actively contributes to the reduction of CO2: Since September 1, 2021, seat manufacturer Grammer has obligated its worldwide suppliers to plant...
