Mitas enters the Chinese market with a multi-tiered range of products
The tyres brand enters the Chinese agricultural tyres market with nearly a century of expertise, proven technology and a commitment to reliable performance. Here is his strategy
World Agritech News
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LEMKEN reorganises its sales division. Changes also to the management team
The family-owned company will be jointly managed by three managing directors in future. Robert von Keudell will take responsibility for Sales, while the current CEO, Anthony van der Ley, will move into an advisory role
Tractor of the year 2027: Winners to be announced on november 10th at Eima International
23 tractors competing for six prestigious awards. The award ceremony, scheduled for 12:30 PM at the Quadriportico of BolognaFiere, will mark the culmination of an extensive evaluation process carried out by the international jury over several months. The finalists will also take centre stage at the ...
Pirelli and BKT Join Forces to Expand into India’s Premium Car Tyre Market
The two companies have signed a strategic agreement for the production of up to 800,000 Pirelli-branded tyres by 2030, with plans for a 50-50 joint venture and a dedicated manufacturing facility in India
Case IH Distributor Gaalooge Wins Agricultural Equipment Award in Somalia
Gaalooge Agro-Business Enterprise has been named Best Agricultural Equipment Company at Agricultural Night 2026 in Mogadishu, recognizing its contribution to agricultural mechanization and aftersales support in Somalia
New Holland Showcases Full Machinery Range at Blue Experience in Argentina
The first edition of Blue Experience brought customers from across Argentina to CNH's Córdoba manufacturing facility, highlighting New Holland's latest combine harvesters, tractors, self-propelled sprayers and precision farming technologies
Highlights
Valtra Introduces the Sixth-Generation T Series Tractors: Updates Across the Entire Lineup
Under the hood roars the AGCO Power CORE75, capable of delivering up to 245 hp. The cab gets an upgrade, featuring a configurable SmartTouch Gen2 operator interface, advanced automation, and precision farming capabilities. Here are all the latest updates.
MF 7S MARK 2, the future of Massey Ferguson tractors
Massey Ferguson unveils its new mid-to-high horsepower tractor range. Among the contenders for Tractor of the Year 2027, the new line-up comprises six models and introduces a host of significant updates. With EIMA International just around the corner, major announcements from the tractor industry ar...
McCormick unveils new X8, X7 and X6 tractors for EIMA 2026
McCormick is set to introduce major updates across its tractor range at EIMA 2026, led by the new 340 hp X8.634 VT-Drive and the 271 hp X7.627 VT-Drive. The line-up will also include the X7.624 Digital Edition and two new X6 models, highlighting advances in powertrain technology, operator comfort, p...
Tractor of the year 2027: Winners to be announced on november 10th at Eima International
23 tractors competing for six prestigious awards. The award ceremony, scheduled for 12:30 PM at the Quadriportico of BolognaFiere, will mark the culmination of an extensive evaluation process carried out by the international jury over several months. The finalists will also take centre stage at the ...
World Agritech News
NH management changes in South America
New Holland Agriculture announces changes in its management in South America. Paulo Máximo (left) is the new Commercial Marketing Director for the region, taking over the position of Gustavo Taniguchi, who leaves the company. New Holland Agriculture South America, will now be led by Flavio Mazetto. ...
Style displays McCormick’s modern technology
Motor Valley is synonymous with the excellence of automotive industrial production, in that corner of Emilia-Romagna where important companies in the sector are based. Argo Tractors celebrates its affiliation, further demonstrating its ability to combine technological power and the pursuit of perfec...
Reinhold Claas passed away
Reinhold Claas, a long-standing member of the Shareholders Committee and Supervisory Board of the Claas Group, passed away on 7 June 2022 at the age of 91. Reinhold Claas was the third child of company founder August Claas and wife Paula Claas. Together with his brother Helmut Claas, he played a siz...
Mahindra registers 50% growth in May
Mahindra & Mahindra Ltd.’s Farm Equipment Sector (FES) reported its tractor sales numbers for May 2022. Domestic sales were at 34,153 units, as against 22,843 units during May 2021. Total tractor sales (Domestic + Exports) were at 35,722 units, as against 24,184 units for the same period last ye...
NH honours Her Majesty 70 years on the throne
New Holland Agriculture pays homage to Her Majesty Queen Elizabeth II as she celebrates her 70 years on the British throne. The company have produced a T6.180 Methane Tractor sporting a special Platinum Jubilee livery. The CNH Industrial plant based in Basildon, Essex has been manufacturing British ...
Agritechnica Asia successfully concluded
The Agritechnica Asia and concurrent event Horti Asia 2022 trade fairs in Bangkok, Thailand, successfully concluded, attracting 8,326 expert participants from 59 countries, including Vietnam, this year’s partner country. Exhibitors welcomed the high international participation which underlined the t...
Argo Tractors opens new facility in South Africa
On June 1st, Argo Tractors South Africa celebrated the opening of a brand-new and modern facility in Kempton Park, Johannesburg. Frome these new premises, all sales and service for both Landini and McCormick is taking place. “The initial ground-breaking work commenced on June the 1st 2021 and today,...
Crop.Zone strengthens capital base for serial production
Crop.Zone, manufacturer of the herbicide-free volt.fuel Electrical Weeding System, has significantly strengthened its capital base for entering into serial production. Existing shareholders (incl. Nufarm Limited) and new financial investors (Demeter Investment Managers, Madaus Capital Partners) have...
Kubota builds new implement plant in USA
Kubota Industrial Equipment Corporation (KIE), a United States subsidiary of the Kubota Corporation, will build a new plant to manufacture work equipment to install on tractors to address the rapidly increasing demand in North America. New Kubota tractors sold in North America are often equipped wit...
Mahindra ups stake in Carnot Technologies
Mahindra Group has increased its stake in Carnot Technologies, an ag-tech start-up, to approximately 69%. The group has also affirmed its commitment to its vision of making Krish-e, the group’s farming as a service vertical, India’s largest ecosystem of digital products and solutions. As part of the...
