Fricke Group new Grammer sales partner in Europe

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A next step by Grammer towards strategic growth is the new partnership with Fricke Group. As an authorized sales partner, they are strengthening Grammer’s aftermarket presence through their Europe-wide aftermarket network.

Digital access, reliable deliveries and comprehensive service are key factors for success in the aftermarket. They also form the core elements of the new partnership forged between Grammer and the Fricke Group. As an authorized sales partner, the Fricke Group is now strengthening Grammer’s Europe-wide aftermarket network for seats and spare parts for offroad vehicles in agriculture, construction, and material handling, as well as for trucks.

With the contract signed on February 14, 2022, Grammer is taking the next step towards strategic growth in the European aftermarket: “We are very pleased to have the Fricke Group, one of the leading international wholesalers of spare parts in the heavy-duty segment, on board for the distribution of our products,” says Dr. Andreas Diehl, President Division Commercial Vehicles at Grammer AG. “In this way, we want to achieve better market penetration and additionally expand the service we offer our customers.” The Fricke Group – together with its subsidiaries Granit Parts, Hofmeister & Meincke and Trex.Parts – is operating in Europe with one of the largest spare parts warehouses in the agricultural sector and a dense logistics network spanning a total of 66 locations in 25 countries. In addition to the professionalized access to its seats and spare parts, Grammer particularly welcomes the Fricke Group’s workshop experience. “Looking forward, we will thus be able to offer the users of our seats an additional competent point of contact and additionally expand our services for repairs, individual conversions and new configurations,” Diehl adds.

Picture:

Dieter Rumm, Vice President Aftermarket (3rd from right) and Bernhard Weigl, Senior Manager Sales Aftermarket (left) from Grammer signed the contract with Hans-Peter Fricke, CEO Fricke Group (3rd from left), Klaus Niemeier (2nd from left), Matthias Rugen (2nd from right) and Friedrich Grewe (right) from Granit Parts on February 14, 2022 in Heeslingen, Germany.

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