New Holland Agriculture presents the new flagship T7 Heavy Duty (HD) tractor. This tractor maintains the performance, agility and versatility that are its hallmark and delivers a comfortable working experience with the brand-new Horizon Ultra cab and next-generation PLM Intelligence features.
“We asked our customers what they expected from their future tractor and developed the new generation T7 HD based on their demands, and it delivers everything they dreamed of,” says Sean Lennon, New Holland Agriculture Vice President Europe. “We designed the brand-new Horizon Ultra cab to give them the best working experience with all the space, comfort, quality finish they asked for, and the quietest cab possible. On top of this, the next-generation PLM Intelligence will make it easier for them to access our intelligent farming solutions which deliver added value in terms of better decision making and accurate execution, boosting their efficiency and profitability.”
Spacious and silent new cab
The Horizon Ultra cab has been redesigned from the ground up to meet the customers’ expectations: “The T7 HD might seem the same from outside, with the same compact, stylish appearance,” explains Oscar Baroncelli, New Holland Agriculture Tractors Product Management Leader Global, “but it’s totally new inside: just 2% of parts are carry-overs from the previous model. It is more connected than ever and sets a new record as extremely quiet with just 66 dBA.”
The T7 HD maintains the T7 range “family feeling” while offering a spacious work environment where the driver feels far less enclosed by the cab structure. The cab has been lengthened to provide additional room for the passenger and more floor space. Customers will appreciate the ample storage available: a 30-litre storage space behind the seat that will comfortably hold the driver’s carry-on items; a 12-litre capacity cooled compartment; covered storage behind the passenger seat with a USB charging point and a mains voltage socket; open storage trays on the right side of the cab, and a netted storage bin within the roof bezel. The redesign has further improved visibility to the front and down to the rear hitch and implement, while cameras keep a safe watch on the area around the tractor. A new work light package with up to 24 LED lights ensures visibility around the tractor and implement is maintained into the night.
The spacious cab provides a comfortable work environment with clean, uncluttered surfaces and intuitive operation with ergonomically located controls on the new SideWinder Ultra armrest and user-friendly IntelliView 12-inch display. The controls can be configured to match the operator’s preferences, and customisation is as simple and extensive as desired. The CentreView display placed in the centre of the steering wheel provides a clear line of sight. The new automatic climate control system with zone selection, which has 35% more capacity than the previous model, easily maintains a comfortable temperature in all seasons. The top-of-the-range Auto Comfort seat features lateral suspension and a climate control system that extracts moisture on hot days or warms on cold mornings. The Horizon Ultra cab’s advanced connectivity enables customers to bring their digital life on board effortlessly, as their mobile device automatically connects to the screen and can be operated with a button on the armrest.
PLM Intelligence: towards agriculture 4.0
The T7 HD introduces the next-generation PLM Intelligence, which represents a step forward in New Holland’s Precision Land Management strategy. It marks the shift from traditional farming practices to agriculture 4.0., where Precision and Interconnected Farming assists farmers to plan all operations in advance, manage in real time the behaviour and performance of each machine, and achieve maximum precision and efficiency. “These new developments are the result of New Holland’s strategy to be more and more connected to our customers,” says Carlo Lambro, New Holland Brand President. “Servitization and digitalization are the gates to the future. They have made possible to integrate the physical presence at the wheel with an array of digital services that mean we can always be at our customer’s side, helping them to get the job done.”
The next-generation PLM Intelligence is a new electronic architecture that will be adopted in all New Holland next-generation equipment, so that customers will find the same logic when switching machines and easily access data to get the job done more efficiently. This is part of New Holland’s strategy to integrate digital technologies to deliver a smart and connected agriculture, with easy-to-use solutions that make farming more sustainable and productive. They include the traditional precision farming applications aimed at making the operator’s life easier while optimising yield and input costs; solutions based on connectivity and monitoring focused on improving the machine’s productivity; and cloud-based solutions based on data analysis and planning to facilitate farm management decisions.
Through the MyNewHolland App, customers can register their machine and retrieve its technical information, and access the MyPLMConnect portal, where they can manage their fleet and farm data in a single environment. The MyPLMConnect system enables them to receive dynamic information in real time from individual machines at work in the field and analyse the data to make informed decisions.