Mitas enters the Chinese market with a multi-tiered range of products
The tyres brand enters the Chinese agricultural tyres market with nearly a century of expertise, proven technology and a commitment to reliable performance. Here is his strategy
World Agritech News
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LEMKEN reorganises its sales division. Changes also to the management team
The family-owned company will be jointly managed by three managing directors in future. Robert von Keudell will take responsibility for Sales, while the current CEO, Anthony van der Ley, will move into an advisory role
Tractor of the year 2027: Winners to be announced on november 10th at Eima International
23 tractors competing for six prestigious awards. The award ceremony, scheduled for 12:30 PM at the Quadriportico of BolognaFiere, will mark the culmination of an extensive evaluation process carried out by the international jury over several months. The finalists will also take centre stage at the ...
Pirelli and BKT Join Forces to Expand into India’s Premium Car Tyre Market
The two companies have signed a strategic agreement for the production of up to 800,000 Pirelli-branded tyres by 2030, with plans for a 50-50 joint venture and a dedicated manufacturing facility in India
Case IH Distributor Gaalooge Wins Agricultural Equipment Award in Somalia
Gaalooge Agro-Business Enterprise has been named Best Agricultural Equipment Company at Agricultural Night 2026 in Mogadishu, recognizing its contribution to agricultural mechanization and aftersales support in Somalia
New Holland Showcases Full Machinery Range at Blue Experience in Argentina
The first edition of Blue Experience brought customers from across Argentina to CNH's Córdoba manufacturing facility, highlighting New Holland's latest combine harvesters, tractors, self-propelled sprayers and precision farming technologies
Highlights
Valtra Introduces the Sixth-Generation T Series Tractors: Updates Across the Entire Lineup
Under the hood roars the AGCO Power CORE75, capable of delivering up to 245 hp. The cab gets an upgrade, featuring a configurable SmartTouch Gen2 operator interface, advanced automation, and precision farming capabilities. Here are all the latest updates.
Tractor of the year 2027: Winners to be announced on november 10th at Eima International
23 tractors competing for six prestigious awards. The award ceremony, scheduled for 12:30 PM at the Quadriportico of BolognaFiere, will mark the culmination of an extensive evaluation process carried out by the international jury over several months. The finalists will also take centre stage at the ...
McCormick unveils new X8, X7 and X6 tractors for EIMA 2026
McCormick is set to introduce major updates across its tractor range at EIMA 2026, led by the new 340 hp X8.634 VT-Drive and the 271 hp X7.627 VT-Drive. The line-up will also include the X7.624 Digital Edition and two new X6 models, highlighting advances in powertrain technology, operator comfort, p...
MF 7S MARK 2, the future of Massey Ferguson tractors
Massey Ferguson unveils its new mid-to-high horsepower tractor range. Among the contenders for Tractor of the Year 2027, the new line-up comprises six models and introduces a host of significant updates. With EIMA International just around the corner, major announcements from the tractor industry ar...
World Agritech News
Claas combine assembly plant picks up speed
Claas has invested €44 million in ultramodern combine harvester production at its site in Harsewinkel, Germany, as part of the SynPro 2020 project. Using the latest production and logistics technologies, two model ranges can be constructed incorporating an unprecedented variety of specifications and...
Electric Lely Exos opens new insights
During the Eurotier animal production trade show in Hanover, Germany, organizer German Agricultural Society (DLG) announced the winners of the Agrifuture Concepts Winner award. In the field of farm machinery, an award goes to the remarkable Exos green fodder harvester from Lely. This fully electric ...
Steiger Quadtracs preparing for Antarctica
It’s been a journey two years in the making, but three Case IH Steiger Quadtrac tractors are preparing to embark for a unique new home, far from the Australian paddocks in which they’re usually seen. Shortly they will start their job in aviation at Antarctica. Three Case IH Steiger Quadtrac 500s are...
CNH reports positive Q3 performance
CNH Industrial published positive results for the third quarter of 2022. Despite many challenges and uncertain conditions, consolidated revenues went up nearly 24% over Q3 of the previous year. “The CNH Industrial team delivered another strong quarter”, says Scott W. Wine, Chief Executive Officer. ...
SIMA at a glance
This week the international SIMA farm machinery trade show took place in Paris, France. Manufacturers and suppliers to the industry displayed their products, from basic lo spec, to high tech, future oriented solutions. World Agritech was at the show in Paris. Take a glimpse at the photo review galle...
SIMA grants 17 Innovation Awards
The international SIMA farm mechanization trade show took place this week in Paris, France. As usual, judged by a professional jury, Innovation Awards were granted to exhibitors who present remarkable new and innovative products to the market. Seventeen products were honoured this time with such an...
Fendt 728 Vario “Tractor of the Year 2023”
The Fendt 728 Vario has been elected “Tractor of the Year 2023”. Winning awards in other categories went to McCormick, New Holland and JCB. The awarding ceremony took place during the EIMA international trade show in Bologna, Italy. Tire manufacturer BKT has been main sponsor of the event the third ...
Pöttinger acquires MaterMacc
Pöttinger complements its product portfolio for modern arable farming through the acquisition of Italian manufacturer MaterMacc Spa. The existing range of seed drills is thus expanded to include precision seeding technology. As a result, this expansion will drive further growth of Pöttinger. MaterMa...
John Deere partners in growth fund
Deere & Company will be entering a partnership as a limited investor in Advantage Capital’s Empower the Change (EPC) growth fund, which provides entrepreneurs of color access to capital in order to grow their businesses and create community wealth. Deere’s commitment to the fund as a lead invest...
New Holland bags two awards in India
New Holland Agriculture has been awarded with Best Tractor in 31-40 HP category for the New Holland 3037 TX 4WD tractor at the fourth Farm Power Awards in India. The New Holland Roll-Bar 125 Round Baler also won the Best Launch of the Year (Implement) at the awards. Organized annually, the Farm Powe...
