Mitas enters the Chinese market with a multi-tiered range of products
The tyres brand enters the Chinese agricultural tyres market with nearly a century of expertise, proven technology and a commitment to reliable performance. Here is his strategy
World Agritech News
Latest articles
LEMKEN reorganises its sales division. Changes also to the management team
The family-owned company will be jointly managed by three managing directors in future. Robert von Keudell will take responsibility for Sales, while the current CEO, Anthony van der Ley, will move into an advisory role
Tractor of the year 2027: Winners to be announced on november 10th at Eima International
23 tractors competing for six prestigious awards. The award ceremony, scheduled for 12:30 PM at the Quadriportico of BolognaFiere, will mark the culmination of an extensive evaluation process carried out by the international jury over several months. The finalists will also take centre stage at the ...
Pirelli and BKT Join Forces to Expand into India’s Premium Car Tyre Market
The two companies have signed a strategic agreement for the production of up to 800,000 Pirelli-branded tyres by 2030, with plans for a 50-50 joint venture and a dedicated manufacturing facility in India
Case IH Distributor Gaalooge Wins Agricultural Equipment Award in Somalia
Gaalooge Agro-Business Enterprise has been named Best Agricultural Equipment Company at Agricultural Night 2026 in Mogadishu, recognizing its contribution to agricultural mechanization and aftersales support in Somalia
New Holland Showcases Full Machinery Range at Blue Experience in Argentina
The first edition of Blue Experience brought customers from across Argentina to CNH's Córdoba manufacturing facility, highlighting New Holland's latest combine harvesters, tractors, self-propelled sprayers and precision farming technologies
Highlights
MF 7S MARK 2, the future of Massey Ferguson tractors
Massey Ferguson unveils its new mid-to-high horsepower tractor range. Among the contenders for Tractor of the Year 2027, the new line-up comprises six models and introduces a host of significant updates. With EIMA International just around the corner, major announcements from the tractor industry ar...
McCormick unveils new X8, X7 and X6 tractors for EIMA 2026
McCormick is set to introduce major updates across its tractor range at EIMA 2026, led by the new 340 hp X8.634 VT-Drive and the 271 hp X7.627 VT-Drive. The line-up will also include the X7.624 Digital Edition and two new X6 models, highlighting advances in powertrain technology, operator comfort, p...
Valtra Introduces the Sixth-Generation T Series Tractors: Updates Across the Entire Lineup
Under the hood roars the AGCO Power CORE75, capable of delivering up to 245 hp. The cab gets an upgrade, featuring a configurable SmartTouch Gen2 operator interface, advanced automation, and precision farming capabilities. Here are all the latest updates.
Tractor of the year 2027: Winners to be announced on november 10th at Eima International
23 tractors competing for six prestigious awards. The award ceremony, scheduled for 12:30 PM at the Quadriportico of BolognaFiere, will mark the culmination of an extensive evaluation process carried out by the international jury over several months. The finalists will also take centre stage at the ...
World Agritech News
BranValt naming takes effect
Bushel Plus, specialist in harvest optimization technology, has officially transitioned to its new global brand: BranValt. First announced last January, the name change is now in effect across the company’s operations and industry presence worldwide. The rebrand underscores the company’s transformat...
Pöttinger representation in Finland
Pöttinger is intensifying its sales operations in Northern Europe by establishing its own representation in Finland. This will support sustainable growth in this important growing market and underline Pöttinger’s commitment to Finland. Pöttinger executive Lars Andreasen (General Manager Pöttinger Sc...
Yanmar building new plant in Brazil
Yanmar started building a new tractor factory in Indaiatuba, São Paulo state, Brazil, with an investment of R$ 280 million (USD 50 million). The project, set for phased completion by 2030, will expand production capacity, integrate operations, and enhance processes to meet rising demand. The 140,000...
Siloking enforces management board
Siloking Mayer Maschinenbau is systematically aligning its leadership structure to support further growth. Effective August 1, Jürgen Rückert has been appointed to the executive management team. Alongside Georg Mayer as Chief Executive Officer (CEO) and Margit Mayer as General Manager, Jürgen Rücker...
Used machinery center opened
For many years, Grimme has been refurbishing primarily self-propelled harvesters at its main factory. Due to the continuous growth of this business division, the company decided to build a new, modern used machinery center at the Niedersachsenpark in Rieste, Germany. In just a few months, a 5,500 sq...
CISEG acquires Deppe & Stücker
CIS Equipment Group (CISEG) from Austria acquires a 51% majority stake in Deppe & Stücker from Germany. The existing shareholders, Christian Stücker and Sven Deppe, will remain with the company and will continue to guide its future development in partnership with CISEG. CISEG is a long-standing ...
Stara opens new parts districenter
Stara officially opened its new parts distribution center in Aparecida de Goiânia, Goiás, Brazil. Located in one of Brazil’s leading logistics hubs, the new center will play a key role in Stara’s parts distribution network. The Goiás facility will serve the northern regions of the countr...
Leadership changes at AGCO
AGCO Corporation appointed Damon Audia and Indira Agarwal at new positions in the company. Audia becomes President of PTx & Corporate Strategy, whereas Agarwal has moved to the position of Senior Vice President, Chief Financial Officer. In this position, she succeeds Damon Audia. Damon Audia’s n...
CNH reports 2nd quarter results
CNH Industrial reported net income for the three months ended June 30, 2026, of USD 141 million, compared with Net income of USD 217 in Q2 2025. Adjusted net income for the second quarter of 2026 was USD 161 million compared to USD 216 million for the second quarter of 2025. Consolidated revenues fo...
AGCO sales slightly down in Q2
AGCO reported net sales of $2.6 billion for the second quarter 2026, a decrease of 1.0% compared to the second quarter of 2025. Excluding favorable foreign currency translation of 2.7%, net sales in the quarter decreased 3.7% compared to the second quarter of 2025. Results for the first six months w...
