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MF 7S MARK 2, the future of Massey Ferguson tractors

Massey Ferguson unveils its new mid-to-high horsepower tractor range. Among the contenders for Tractor of the Year 2027, the new line-up comprises six models and introduces a host of significant updates. With EIMA International just around the corner, major announcements from the tractor industry ar...

McCormick unveils new X8, X7 and X6 tractors for EIMA 2026

McCormick is set to introduce major updates across its tractor range at EIMA 2026, led by the new 340 hp X8.634 VT-Drive and the 271 hp X7.627 VT-Drive. The line-up will also include the X7.624 Digital Edition and two new X6 models, highlighting advances in powertrain technology, operator comfort, p...

World Agritech News

AVR Puma 4.0: old meets new

As announced earlier this year, AVR, manufacturer of a full range of potato harvesting machines, celebrates its 175th anniversary in 2024. At this occasion, the company launches a limited “retro” edition of the Puma 4.0 self-propelled harvester. Lifting the veil shows how this machine looks like. Si...

Erkens to lead AGCO EME distribution

Christian Erkens will be appointed Vice President Distribution Management EME for AGCO brands (Europe & Middle East), effective 1 September 2024. Erkens succeeds Jürgen Linder. Erkens can draw on many years of experience and success in the areas of marketing and sales. In his new role, he and hi...

Six decades New Holland Basildon

New Holland is celebrating 60 years since the opening of its tractor factory in Basildon, England, with the unveiling of a celebration edition tractor and the strengthening of the plant’s role as the brand’s Alternative Fuels Centre of Excellence, alongside its position as global tractor production ...

AGCO launches PTx brand

After closing the joint venture (JV) with Trimble last week, AGCO now officially launches PTx, a new brand representing its precision ag portfolio. PTx combines precision ag technologies from AGCO’s tech stack: Precision Planting and its newest JV, PTx Trimble. The strategic alignment of these...

Westside unified under Oxbo brand

Oxbo, specialized producer of harvesting and controlled application equipment, rebrands all Westside locations and their full portfolio of tomato, pistachio, and vineyard products under the Oxbo brand. “Branding our tomato, pistachio and vineyard equipment, as well as our locations in California und...

Sports for a better world

On the occasion of the International Day of Sport for Development and Peace, envisioned by the International Olympic Committee (IOC) and established in synergy with the UN, BKT highlighted the role of sport as a catalyst for social inclusion, health, and well-being of all the communities involved. A...

Award for BEDNAR in Lithuania

The Ką pasėsi trade fair in Lithuania awarded the new BEDNAR Matador MO 6000 seed drill best product at this year’s edition of the fair. Visitors could see the machine at the stand of Agrokoncerno technika UAB, BEDNAR importer for Lithuania. “We are pleased that BEDNAR allowed us to test the n...

Decline in Mahindra sales

Mahindra published its tractor sales numbers for March 2024. Domestic sales were at 24,276 units, against 33,622 units during March 2023.  Total tractor sales (domestic + exports) were at 26,024 units, against 35,014 units for the same period last year. Commenting on the performance, Hemant Sikka, P...

HORSCH painting center operational

The start of construction in May 2022, was the starting shot for the new painting center at the Schwandorf site of HORSCH in Germany. On an area of 12,000 m2, the company has built a hall with modern technology for liquid and powder coatings, thus meeting the environmental and capacity demands for t...

Landini celebrates 140th anniversary 

Landini, historic tractor brand of the Argo Tractors group in Italy, celebrates its 140th anniversary this year. For this occasion, the company looks ahead and reaffirms its strategy and ambitions to consolidate its presence in the international market. Such as with the recently developed REX4 Full ...
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