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MF 7S MARK 2, the future of Massey Ferguson tractors

Massey Ferguson unveils its new mid-to-high horsepower tractor range. Among the contenders for Tractor of the Year 2027, the new line-up comprises six models and introduces a host of significant updates. With EIMA International just around the corner, major announcements from the tractor industry ar...

McCormick unveils new X8, X7 and X6 tractors for EIMA 2026

McCormick is set to introduce major updates across its tractor range at EIMA 2026, led by the new 340 hp X8.634 VT-Drive and the 271 hp X7.627 VT-Drive. The line-up will also include the X7.624 Digital Edition and two new X6 models, highlighting advances in powertrain technology, operator comfort, p...

World Agritech News

Vice president Kubota smart farming

Iljan Schouten has joined Kubota Europe as Vice President of Smart Farming solutions. In this position, Schouten will be responsible for commercialization of new and future technologies for the agricultural markets in Europe. Kubota’s Smart Farming Solutions Division complements the company’s curren...

Ascenso invests in VF technology

Advanced tread designs and extra strong casing with high performance steel belts, are the two major features in a new range of VF tyres from Ascenso.  Across the full range, the new tyres will shortly be available in 63 sizes.  Providing good traction, improved roadability, high load carrying capaci...

20 years Väderstad TopDown

Väderstad introduced the TopDown combination cultivator in 2004. Today, this machine still plays a strong part in the Väderstad portfolio. Good reason to celebrate TopDowns’ 20-year anniversary, earlier crowned as “Farm Machine of the Year 2024”. Launched in 2004, the TopDown combination...

Agritechnica 2025 starts preparations

Agritechnica 2025 starting preparations ‘Touch Smart Efficiency’  will be the guiding theme of Agritechnica 2025. It emphasizes the importance of the direct access to innovative, networked agricultural systems that use digital technologies to improve efficiency, sustainability and productivity. Regi...

Yanmar 45 years in Thailand

Yanmar celebrated 45 years of agricultural presence in Thailand, with the launch of a new tractor model and a concept of a fully electric tractor, as well as the introduction of Nadech Kugimiya as brand ambassador at the Khon Kaen province landmark event. Yanmar S.P. Co., celebrated its 45th anniver...

CNH enhances workplace safety

Innovation at CNH goes beyond the products from their brands.  The company continues to invest in solutions that improve the quality of how the staff works and what they make. These include ergonomic technologies that enhance workplace safety, efficiency, and productivity at all global sites of CNH....

John Deere expands Reman facility

John Deere will expand its US Reman Core Center facility by an additional 120,000 square feet  (11,500 m2). This USD 13.5 million expansion will break ground mid-2025 and be completed in 2026. The investment will bring the facility’s total footprint to 400,000 square feet (37,000 m2) in size. The fa...

BIG SEE award for Steyr Plus

The new STEYR Plus 80-117hp tractors have earned another accolade, with a BIG SEE Product Design Award presented in Slovenia, one of STEYR’s key markets. Launched less than 12 months ago, the five Plus models are the first in the STEYR line to receive new styling. The latest in the string of design ...

25 years Pöttinger JUMBO

The JUMBO loader wagon from Pöttinger has been on the market for a quarter of a century. Good reason to flashback and celebrate this anniversary milestone. The first JUMBO was presented in 1999. At that time, the machine was regarded as “a new dimension in large-capacity silage wagons”. ...

LEMKEN inaugurates crop care plant

LEMKEN officially opened its Competence Center Crop Care in Dinteloord, nearby the city of Rotterdam in the Netherlands.  After half-a-year construction time, it turned out into a modern new production facility for crop care technology. Construction of the new facility started in February 2023 with ...
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