Mitas enters the Chinese market with a multi-tiered range of products
The tyres brand enters the Chinese agricultural tyres market with nearly a century of expertise, proven technology and a commitment to reliable performance. Here is his strategy
World Agritech News
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LEMKEN reorganises its sales division. Changes also to the management team
The family-owned company will be jointly managed by three managing directors in future. Robert von Keudell will take responsibility for Sales, while the current CEO, Anthony van der Ley, will move into an advisory role
Tractor of the year 2027: Winners to be announced on november 10th at Eima International
23 tractors competing for six prestigious awards. The award ceremony, scheduled for 12:30 PM at the Quadriportico of BolognaFiere, will mark the culmination of an extensive evaluation process carried out by the international jury over several months. The finalists will also take centre stage at the ...
Pirelli and BKT Join Forces to Expand into India’s Premium Car Tyre Market
The two companies have signed a strategic agreement for the production of up to 800,000 Pirelli-branded tyres by 2030, with plans for a 50-50 joint venture and a dedicated manufacturing facility in India
Case IH Distributor Gaalooge Wins Agricultural Equipment Award in Somalia
Gaalooge Agro-Business Enterprise has been named Best Agricultural Equipment Company at Agricultural Night 2026 in Mogadishu, recognizing its contribution to agricultural mechanization and aftersales support in Somalia
New Holland Showcases Full Machinery Range at Blue Experience in Argentina
The first edition of Blue Experience brought customers from across Argentina to CNH's Córdoba manufacturing facility, highlighting New Holland's latest combine harvesters, tractors, self-propelled sprayers and precision farming technologies
Highlights
MF 7S MARK 2, the future of Massey Ferguson tractors
Massey Ferguson unveils its new mid-to-high horsepower tractor range. Among the contenders for Tractor of the Year 2027, the new line-up comprises six models and introduces a host of significant updates. With EIMA International just around the corner, major announcements from the tractor industry ar...
Tractor of the year 2027: Winners to be announced on november 10th at Eima International
23 tractors competing for six prestigious awards. The award ceremony, scheduled for 12:30 PM at the Quadriportico of BolognaFiere, will mark the culmination of an extensive evaluation process carried out by the international jury over several months. The finalists will also take centre stage at the ...
Valtra Introduces the Sixth-Generation T Series Tractors: Updates Across the Entire Lineup
Under the hood roars the AGCO Power CORE75, capable of delivering up to 245 hp. The cab gets an upgrade, featuring a configurable SmartTouch Gen2 operator interface, advanced automation, and precision farming capabilities. Here are all the latest updates.
McCormick unveils new X8, X7 and X6 tractors for EIMA 2026
McCormick is set to introduce major updates across its tractor range at EIMA 2026, led by the new 340 hp X8.634 VT-Drive and the 271 hp X7.627 VT-Drive. The line-up will also include the X7.624 Digital Edition and two new X6 models, highlighting advances in powertrain technology, operator comfort, p...
World Agritech News
Feldtage focus on organic farming
Successful organic farming relies on broad crop rotations and a diverse portfolio of crops, ranging from established field crops to innovative legumes and mixed-cropping systems. At the DLG Feldtage outdoor exhibition, this coming June in Germany, visitors will gain practical insights into variety s...
Claas invests in Pheno-Inspect
Claas, through its Corporate Venture Capital unit Seed Green Innovations, has made an investment in Pheno-Inspect, a German AgTech startup specializing in AI-driven, image-based agronomic field analysis. The pioneering technology enables a significant acceleration of data-driven processes in agricul...
Amazone Group steady on track
The Amazone Group closed its 2025 financial year with total sales of around €850 million, representing growth of 11.4 percent compared to the previous year. This strong result underlines the positive development against a backdrop of a generally challenging market environment. The above-average grow...
CORE80 Diesel Engine of the Year
Developed and manufactured in Linnavuori, Finland, the CORE80 engine represents the most advanced technology in AGCO Power’s new Core engine family. The Diesel Engine of the Year award, initiated by Powertrain International magazine, recognizes groundbreaking off‑highway powertrain innovations. Acco...
Agri Concept WIPO industrial design
Kubota’s Agri Concept machine has been selected as one of the world’s top 100 designs in the 100-year history of the Hague System for the International Registration of Industrial Designs, administered by the World Intellectual Property Organization (WIPO). The model is the only ag machine recognized...
Deere & Co. reports slight recovery
Deere & Company reported net income of USD 656 million for the first quarter ended February 1, 2026, compared with net income of USD 869 million for the quarter ended January 26, 2025. Worldwide net sales and revenues increased 13 percent, to USD 9,611 million, in the most recent quarter. Net sa...
Shaktiman to Spain and Portugal
Shaktiman from India went into partnership with Farming Agricola, distributor of ag machinery in the Iberian market. The agreement represents a next step in Shaktiman’s European growth strategy, aimed at expanding access to farm mechanization solutions across the Iberian Peninsula, with local after-...
BKT’s new head OEM Europe
Henrik de Koning has joined BKT Europe as new head OEM Europe & Key Account. De Koning will lead BKT’s progress in the OE channel, thus consolidating the company’s relationships in the Off-Highway sector and serving as a point of contact for European customers. With over 25 years of experience i...
Turkey tractor market under pressure
The 2025 tractor manufacturing report in Turkey has been published by association Tarmakbir. Production figures, spanning from January to December, indicate a 41 percent decline compared to the previous year. According to Tarmakbir (Turkish association of agricultural machinery & equipment manuf...
CNH resilient to headwinds
CNH Industrial reported results for the fourth quarter and full year 2025. The company registered lower performance over the full year, compared to 2024, while consolidated revenues were slightly better in Q4 2025, compared to Q4 2024. CNH keeps taking control on the expenses on the road to expected...
