Latest articles

Real-time optimizing berry harvest

Oxbo is unveiling AutoHarvest, an integrated machine-learning technology bringing real-time harvest optimization to berry growers. Designed for Oxbo berry harvesters, AutoHarvest continuously analyzes harvesting conditions and automatically adjusts machine functions, helping achieve consistent resul...

Fendt tractors operate autonomously

Guidance systems and numerous assistance systems have become established in agriculture. By combining various assistance functions, Fendt tractors achieve Level 3 autonomy today. With the “OutRun Grain Cart” and “OutRun Tillage” retrofit kits, Fendt tractors can be used autonomously for grain harves...

John Deere reveals AI assistant

For more than a decade, John Deere Operations Center has helped farmers connect their field, machine, and operational data in a centralized platform. Now this technology is being taken to the next level with “JD”, the artificial intelligence (AI) assistant built into Operations Center. The new JD as...

Electric tractor charging off-grid

A tractor doing the work without using diesel fuel and no engine noise. That’s the idea behind the Moonrider T 27, an all-electric tractor designed for farmers who want a quieter, lower-cost alternative to traditional compact tractors. It can even be charged off-grid. GoSun in the US is partnering w...

Highlights

McCormick unveils new X8, X7 and X6 tractors for EIMA 2026

McCormick is set to introduce major updates across its tractor range at EIMA 2026, led by the new 340 hp X8.634 VT-Drive and the 271 hp X7.627 VT-Drive. The line-up will also include the X7.624 Digital Edition and two new X6 models, highlighting advances in powertrain technology, operator comfort, p...

MF 7S MARK 2, the future of Massey Ferguson tractors

Massey Ferguson unveils its new mid-to-high horsepower tractor range. Among the contenders for Tractor of the Year 2027, the new line-up comprises six models and introduces a host of significant updates. With EIMA International just around the corner, major announcements from the tractor industry ar...

Smart Farming

Field task command from the cloud

AgXeed is well known for its autonomous ag robots (agbots). Use of the software the company developed for this purpose, is now also making tractors autonomous. To do this, AgXeed introduces a Vehicle Control Unit (VCU). A Tool Control Unit (TCU) monitors whether the work process is proceeding smooth...

Dual technology investment CNH

CNH has inaugurated an advanced virtual simulation ecosystem and an automated AutoStore logistics warehouse at its San Matteo R&D hub in Modena, Italy. This dual €21 million investment advances CNH’s core capabilities, accelerating product development through digital simulation while optimizing ...

UV-C light enhances crop production

Kubota is moving towards a more sustainable, efficient and profitable agriculture. Germán Martínez Sainz-Trápaga, president of Kubota Spain, and Diego Martín, specialist in Smart Farming Solutions, explain why Kubota invests in UV Boosting, technology that strengthens plants’ natural defences ...

Kubota invests in startup Agtonomy

Kubota Corporation has invested in Agtonomy, a U.S.-based startup engaged in developing platforms and automation systems for precision automated agricultural operations.  Since 2024, Kubota has partnered with Agtonomy to work on commercializing smart solutions for specialty crops. With this investme...

Autonomous spraying in the orchard

During the upcoming Agrishow in Ribeirão Preto, SP – Brazil, Jacto will showcase its new Arbus 4000 JAV autonomous orchard sprayer. The machine has already been in test operation on citrus farms in Brazil, and is now available for sale. As of this year, Jacto has made the autonomous sprayer av...

Knowledge on single-seed sowing

The DLG (German Agricultural Society) released a new publication entitled “Single-seed sowing of cereals” within its ongoing Expert Knowledge Series.  The latest title examines the agronomic and technological potential of single-seed sowing in cereals. Various examples of this technology were displa...

Toward fully automated greenhouses

Eternal.ag, a startup building autonomous harvesting robots for greenhouses, has raised EUR 8 million in funding from Simon Capital, Oyster Bay Venture Capital, EquityPitcher Ventures and Backbone Ventures. Eternal.ag is developing fully autonomous robots that perform greenhouse crop work without hu...

Topcon and Fixposition collaborate

Topcon Positioning Systems and Fixposition entered into an agreement to collaborate on integrated technology for future product offerings. It will enable users of Topcon technology to avoid disrupting workflows. “Topcon provides high-precision GNSS (global navigation satellite system) positioning te...

John Deere adopts new startups

Deere & Company went into partnership with five companies for its 2026 startup collaborator program. This program was launched in 2019 to enhance and deepen the company’s interaction with startup companies, whose technology could add value for ag, construction, and roadbuilding customers. “Throu...

Topcon secures access to Xona Pulsar

Topcon Positioning Systems has signed an agreement with Xona to secure early access to Pulsar, Xona’s low earth orbit (LEO) satellite navigation constellation. This positions Topcon among Xona’s customers preparing to integrate Pulsar into future high-precision positioning workflows. “The agreement ...
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