CNH brands gain iF Design Awards
CNH brands Case IH and STEYR have each won a prestigious iF Design Award. Since their inception in 1953, these annual awards have been renowned as a global symbol of excellence in design. The Quadtrac 715, the highest horsepower machine Case IH has ever built, was recognized alongside the STEYR Plus Tractor, which offers all-round […]
CNH brands Case IH and STEYR have each won a prestigious iF Design Award. Since their inception in 1953, these annual awards have been renowned as a global symbol of excellence in design.
The Quadtrac 715, the highest horsepower machine Case IH has ever built, was recognized alongside the STEYR Plus Tractor, which offers all-round versatility for today’s mixed and livestock farms. Both vehicles blend innovative style and aesthetics with functionality.
“We are honoured to be recognized with these iF Design Awards. On behalf of the whole CNH Design Team, I am delighted our work to bring together style and customer inspired innovation has caught the eye of judges,” said David Wilkie, Head of Design at CNH
The Case IH Quadtrac 715 is designed with four large rubber tracks and articulated steering. This allows efficient cultivation and sowing during short weather windows regardless of field conditions. This machine minimizes soil impact to assist plant growth, while maximizing productivity and reducing fuel consumption.
The STEYR Plus Tractor emphasizes contemporary design, strength, power, and technology, including new hood styling with integrated road and work lights. The new design is aimed at providing a sharp and crisp aesthetic. Its improved functionality utilizes advanced technology such as telematics and automated steering to enhance the operator’s experience and increase productivity.
