New Holland Braud, producer of grape and olive harvesters and straddle tractors, celebrates its 50th anniversary. This goes along with a two-year factory warranty for the full line of machines as standard, across European markets.

With many vineyard and olive grove owners using New Holland Braud straddle tractors and harvesters to manage the treatment and harvest of their crops, machine reliability is at the core of thousands of hectares of grape and olive production. The 2025 machines produced the Coëx factory are now fully guaranteed by the new two-year warranty.

This new warranty covers all major components of each machine, and allows grape growers to be assured not only of machine reliability, but also of the operating costs of the first two years of their machine investment.

New Braud machines also come with two years’ Uptime Support. In high season, this provides 24/7 back-up as soon as an assistance request is recorded. Working with the customer’s New Holland dealer, New Holland guarantees to provide quick and effective support until the matter is resolved and to get the customer working again within 24 hours.

Also standard from 2025 are lifetime-enabled connectivity services for connected machines via FieldOps, the telematics platform from CNH that helps users stay constantly connected to their equipment. This allows monitoring of machine data, performance, location, precision farming operations and more 24/7 services. New Holland technicians operating in the dealer’s IntelliCentre remotely monitor the connected machines to help prevent possible failures before they occur.

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