Henrik de Koning has joined BKT Europe as new head OEM Europe & Key Account. De Koning will lead BKT’s growth in the OE channel, thus consolidating the company’s relationships in the Off-Highway sector and serving as a point of contact for European customers.
With over 25 years of experience in the tyre business and knowledge of the agricultural segment, Henrik de Koning will drive BKT’s expansion in the European Original Equipment channel. His knowledge of agricultural and OTR tyres will be essential in supporting market evolution and in providing a tailored approach to customer requests.
“I am delighted to be joining BKT at this exciting stage of its journey. I am impressed by the path BKT has taken so far and honoured by the opportunity to contribute to its Growth Vision 2030” – states Henrik de Koning. “Together with the BKT team and our partners, I look forward to further strengthening, consolidating and expanding our presence in key European markets, as well as paving the way for new business opportunities”.
In this process, de Koning will leverage BKT’s product portfolio across agricultural and OTR tyres. The strengths of BKT’s in-house capabilities are set to be key assets to be trusted tyre partner for OEMs.
