BKT’s new head OEM Europe

Share this item

Henrik de Koning has joined BKT Europe as new head OEM Europe & Key Account. De Koning will lead BKT’s progress in the OE channel, thus consolidating the company’s relationships in the Off-Highway sector and serving as a point of contact for European customers.

With over 25 years of experience in the tyre business and knowledge of the agricultural segment, Henrik de Koning will drive BKT’s expansion in the European Original Equipment channel. His knowledge of  agricultural and OTR tyres will be essential in supporting market evolution and in providing a tailored approach to customer requests.

“I am delighted to be joining BKT at this exciting stage of its journey. I am impressed by the path BKT has taken so far and honoured by the opportunity to contribute to its Growth Vision 2030” – states Henrik de Koning. “Together with the BKT team and our partners, I look forward to further strengthening, consolidating and expanding our presence in key European markets, as well as paving the way for new business opportunities”.

De Koning will leverage BKT’s product portfolio across agricultural and OTR tyres. 

Stay Connected

More Updates

Team Mechan Deutschland GmbH
Trade

Mechan expands in Germany

Mechan International, subsidiary of Zweegers Equipment Group in the Netherlands, continues to strengthen its position in Germany with the Massey Ferguson brand. The company expands

Read More »
The Mahindra Farm Equipment business has sold 43,403 tractors in India in March 2026.
Trade

Mahindra keeps gearing up

The Mahindra Farm Equipment business has sold 43,403 tractors in March 2026. This represents a growth of 33%. Overall, full year to date (FY26) cumulative

Read More »
Shaktiman has officially launched its digital spare parts E-Catalogue during an event in the presence of over 200 international dealers
General

Shaktiman parts E-catalogue live

Shaktiman has officially launched its digital spare parts E-catalogue. This new platform marks a significant step forward in the company’s digital transformation journey and its

Read More »
Team Mechan Deutschland GmbH
Trade

Mechan expands in Germany

Mechan International, subsidiary of Zweegers Equipment Group in the Netherlands, continues to strengthen its position in Germany with the Massey Ferguson brand. The company expands

Read More »

Mechan expands in Germany

Mahindra keeps gearing up

Shaktiman parts E-catalogue live

Startup Day at Agritechica Asia

Tractors on display in Washington

Track tire reducing soil compaction

BASEline: competitive TYRI quality

TYRI is globally recognised for manufacturing high-quality lighting solutions, that combine precision engineering with cutting-edge innovation. With decades of experience serving the off-highway sector, TYRI

Read More »
Team Mechan Deutschland GmbH
Trade

Mechan expands in Germany

Mechan International, subsidiary of Zweegers Equipment Group in the Netherlands, continues to strengthen its position in Germany with the Massey Ferguson brand. The company expands

Read More »
The Mahindra Farm Equipment business has sold 43,403 tractors in India in March 2026.
Trade

Mahindra keeps gearing up

The Mahindra Farm Equipment business has sold 43,403 tractors in March 2026. This represents a growth of 33%. Overall, full year to date (FY26) cumulative

Read More »

BASEline: competitive TYRI quality

TYRI is globally recognised for manufacturing high-quality lighting solutions, that combine precision engineering with cutting-edge innovation. With decades of experience serving the off-highway sector, TYRI

Read More »