CLAAS has combined digital machine management, service planning and license management with yield mapping, application maps and documentation on a single, cloud-based platform, the new CLAAS connect. The ‘Next step in farming’ focuses on greater connectivity and user-friendliness and a closer relationship between customer, dealer, manufacturer and partners based on more effective communication.


From purchasing advice to purchase agreement and delivery of machine; digital operating instructions, lubricant adviser and connection to the CLAAS Parts Shop to precision farming, fleet optimisation with tools such as CEMOS Adviser to documentation, license management and maintenance planning: the new CLAAS connect with Machine connect, Farm connect, Field connect and Fleet connect licences seamlessly connects all digital solutions in the CLAAS product world, simplifies and speeds up many planning and documentation tasks and strengthens the bond between farmer, dealer and manufacturer. While sharing many proven elements and functions of the current generation CLAAS connect, the new, enhanced version features new tools and additional functions. Machine connect (TELEMATICS) now supplied as standard already ensures seamless digital connection between platform and machine.

“The great potential for future agriculture lies in the use of all technical possibilities relating to the agricultural production process. The added value often no longer lies in the individual system, but in the networking of the systems with each other. With the new connect, CLAAS is therefore ensuring the continuity of all solutions offered by the company in the interests of the customer,” explains Wolf-Christian von Wendorff, Senior Vice President Global Digital Solutions. “The focus of further development was therefore a common platform linking all relevant portals, shops and functions with a simple, user-friendly interface that is very easy to navigate, and one ID to access all areas and information. The new CLAAS connect delivers on these requirements, while at the same time retaining the well-established and well-used functions of the existing digital platform.”

The new CLAAS connect will be introduced in all sales regions where CLAAS connect is currently available. It will be marketed in over 30 countries initially, including ones outside the EU such as Ukraine, Australia, New Zealand and Argentina. Further regions, including North America and Asia, are in the pipeline. “So CLAAS connect will have a global reach. The underlying technology enables additional external suppliers and platforms to connect to CLAAS connect via the CLAAS Partner Program,” Georg Larscheid, Vice President Global Digital Business, adds. “This means that CLAAS customers will be able to take full advantage of digital machine management in CLAAS connect – either exclusively through our seamlessly connected platform with corresponding licences or via other suppliers’ connected systems, which can be conveniently activated via the Connection Manager.”

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