Ag machinery manufacturers from Brazil achieved excellent results during the recently held EIMA trade fair in Bologna, Italy. Their participation generated an estimated USD 4 million in completed and expected deals.
The initiative brought together eight Brazilian companies to EIMA 2024, carried out by the Brazil Machinery Solutions (BMS) export promotion project. This was the result of a partnership between ABIMAQ (the Brazilian Machinery Builders’ Association) and ApexBrasil (Brazilian Trade and Investment Promotion Agency).
The companies Almeida Equipamentos and Cadioli (both represented by IBS Comex), Globus, Indústrias Colombo, J.Assy, Magnojet, São José Industrial and Vence Tudo presented their products and latest innovations to over 300,000 visitors from 80 countries who visited the BolognaFiere exhibition center.
In addition to networking with technicians and professionals from the agricultural sector, Brazil’s participation also expanded business opportunities. A total of USD 1.4 million was during the event, with an expected $2.6 million over the next 12 months . This highlights the potential of Brazilian companies in the international market.
Paulo Guerra, Institutional Affairs Manager at ABIMAQ, analyzed the relevance of the good results. “Our participation at EIMA was essential to strengthen the presence of Brazilian companies in the international market. While participation of Italian companies in Brazil is quite significant, it is equally crucial for Brazilian companies to establish their presence in Italy. By strengthening this exchange, we promote mutual support in the development of technologies and consolidate strategic partnerships between the two countries, opening doors to new commercial opportunities and technological advances that benefit both countries.”
