AXEMA, French organization for professionals in agriculture, reinvents the biennial SIMA ag machinery tradeshow in Paris. Thus, AXEMA aims to better meet the current challenges in crop – , and mixed farming. The new show will be named AgriSIMA.
The previous SIMA show was scheduled to take place this coming November. It was canceled however, due to lack of participants.
AgriSIMA will be organized by a new team. Like in the past, the new show will take place in February, from Sunday 22 to Wednesday 25 February 2026 at the Parc des Expositions de Paris Villepinte, during the week of French Agriculture.
AXEMA Chairman Damien Dubrulle explains the reason of organizing a new show: “An international ag equipment trade show in France is essential for agriculture. With AgriSIMA, we want to breathe new life into our event, focused on solutions for the daily lives of farmers, contractors and distributors.
The trade fair will be at the service of all the players in the sector, from research to marketing, to support innovation, new technologies, responses to the major challenges and the attractiveness of our professions.
We aim to involve all the players from the agricultural sectors in building AgriSIMA, and also make it a friendly event meeting the values of our sector. Our ambition is to highlight the excellence of French and European agriculture.”
A new company, AgriVitiEvents has been created to organize AgriSIMA.