Landini, historic tractor brand of the Argo Tractors group in Italy, celebrates its 140th anniversary this year. For this occasion, the company looks ahead and reaffirms its strategy and ambitions to consolidate its presence in the international market. Such as with the recently developed REX4 Full Hybrid tractor.
It was 1884 when Giovanni Landini founded Officine Landini, a wine making machinery factory in Fabbrico, Italy where Argo Tractors’ headquarters are still based today. In 1910 the first fixed hot-bulb engine was produced, whereas it was in 1925 that the first tractor went into production: the Landini 25/30 HP.
Moreover, this year marks the 30th anniversary of Landini’s acquisition by the Morra family, which, together with the subsequent addition of McCormick, would lead to the founding of Argo Tractors in 2007.
In 2021 Argo Tractors joined Motor Valley, an association that represents a strip of land in northern Italy that has become world-famous for mechatronic production and is home to famous automotive brands, among which Ferrari and Maserati.
“Passion and innovation are the key drivers that have guided us over the years” commented Valerio Morra, President of Argo Tractors. “This makes us ambassadors of “Made in Italy”, proudly represented abroad, where we have expanded our presence with the creation of new branches and consolidated our network. 140 years is a historic milestone that places us among the world’s oldest manufacturers and is also a reason to move proudly on”.
Argo Tractors invests 6% of its turnover each year. The results are demonstrated by prizes collected all over the world. The most recent was the Tractor of the Year 2024 award in the Best of Specialized category for the Landini Rex 4-120GT Dynamic.
Then there is the push towards new, more sustainable solutions, such as the REX4 Full Hybrid, a hybrid tractor with a diesel engine combined with an electric motor, as well as a vehicle, the REX4 Electra Evolving Hybrid, with a fully electric front wheel drive on a suspended axle.
At the occasion of the 140th anniversary, Landini participates in major events this year. Also the tractor maker launched exclusive clothing, marked by the new slogan “Feel the change”. This testifies Landini’s commitment to sustainable productivity, both on the industrial side and among farming professionals. Also worth mentioning is the opening of the new plant in Campagnola Emilia (RE) in January 2024, which manufactures the Group’s transmissions.
